ClickWorks is a Canadian business operating under Canadian law. This page explains how we handle data, why we take privacy seriously, and what we do to help our clients stay compliant.
Canadian privacy legislation - including PIPEDA and provincial equivalents - sets clear standards for how businesses collect, use, and store personal information. As a Canadian company serving Canadian businesses, we consider compliance a baseline, not an optional extra.
We also recognize that global privacy norms are evolving quickly. GDPR in Europe, evolving cookie consent requirements, and Canada’s proposed Bill C-27 reforms are all pushing organizations to be more transparent and intentional about data. ClickWorks stays current on these changes and helps clients navigate them.
You own your lead data. Every contact, form fill, and phone lead captured through your ClickWorks campaign lives in your CRM account. It belongs to you. We never sell, share, or repurpose it.
Global privacy awareness. We monitor developments in Canadian, American, and European privacy law and proactively update our practices and client recommendations when standards shift.
The Personal Information Protection and Electronic Documents Act (PIPEDA) governs how private-sector organizations collect, use, and disclose personal information in commercial activities.
ClickWorks collects personal information (name, email, phone, business details) only for the purposes disclosed to the individual - specifically, to respond to their service inquiry. We do not use this data for secondary marketing without consent.
Every lead capture form on our client landing pages includes a clear disclosure that the submission constitutes a request for service contact. We recommend clients review and confirm this language meets their specific business and provincial requirements.
Lead data is retained in the client’s CRM for the duration of the engagement and for a reasonable period thereafter. Upon contract termination, client data export is available and data can be removed from ClickWorks-managed systems on request.
Lead data is stored within enterprise-grade CRM infrastructure with industry-standard security controls, including role-based access, encryption in transit, and regular platform security audits by the underlying platform provider.
Individuals who submit their information through a ClickWorks-managed landing page have the right to request access to their data or request correction. These requests should be directed to the service business (our client), who holds the data in their CRM.
ClickWorks is accountable for the personal information under its management. Questions about our data practices can be directed to us via the contact page. We respond to privacy inquiries within 10 business days.
Canada’s Anti-Spam Legislation (CASL) sets strict rules around sending commercial electronic messages (CEM) - including promotional emails and, by industry interpretation, certain SMS messages. ClickWorks builds its automation workflows in alignment with CASL requirements.
Our automated follow-up sequences are triggered by an express action - a form submission that constitutes a request for contact. This provides implied consent under CASL, enabling the follow-up communication. We include unsubscribe mechanisms in all ongoing communication sequences and respect opt-out requests immediately.
CASL does not prohibit fast follow-up. When a homeowner submits a form requesting a quote, following up immediately is both legally appropriate and expected. Our 60-second automated response is compliant and effective.
Client responsibility. CASL compliance is a shared responsibility. We build compliant workflows, but clients are responsible for their own ongoing communication practices outside of ClickWorks-managed automations.
Cookie consent requirements vary by jurisdiction. While Canadian law (currently) does not require opt-in cookie consent the way GDPR does in Europe, best practices - and growing user expectations - favour transparency.
ClickWorks has experience implementing cookie consent banners on client landing pages and existing sites. We can configure consent management that complies with GDPR requirements for any clients with European site visitors, and meets Canadian best-practice standards for all others.
Cookie consent can be scoped to apply to Google Analytics, Google Ads conversion tracking, remarketing pixels, and any third-party scripts on the landing page network.
Every ClickWorks campaign uses Google Tag Manager (GTM) and Google Analytics 4 (GA4) for conversion tracking and performance measurement. These tools collect anonymized usage data about visitor behaviour.
We configure GA4 with IP anonymization enabled by default and advise clients on their obligations to disclose analytics tracking in their privacy policy. We can help draft or update a compliant privacy disclosure on request.
If your business serves European customers or operates in a jurisdiction with opt-in cookie consent requirements, please mention this during onboarding. We will configure a cookie consent management platform (CMP) for your landing pages at no additional charge.
ClickWorks integrates with several third-party platforms to deliver our service. Each has its own privacy and data handling commitments.
Google Ads and Google Tag Manager are used to run advertising campaigns and track conversions. Data collected is governed by Google’s privacy policy. ClickWorks configures these tools with privacy best practices, including IP anonymization and restricted data processing where available.
Lead and contact data is stored in a GoHighLevel-powered CRM. GoHighLevel maintains SOC 2-aligned security practices. All client data is stored in accounts owned and controlled by the client. ClickWorks holds a managed access role but does not independently own or control client data.
Client collaboration, billing statements, and campaign reporting are shared via Google Drive. Files shared in this workspace are governed by Google’s privacy and data handling policies. Clients control their own Drive folder and can revoke access at any time.
When you submit the contact form on clickworks.ca, we collect your name, email address, phone number, business details, and any information you include in your message. This information is used solely to respond to your inquiry. We do not add form submissions to marketing lists without your consent.
This website uses Google Analytics 4 to understand how visitors navigate the site. GA4 collects anonymized usage data including pages viewed, session duration, and general geographic region (city/country level). IP addresses are anonymized. We do not sell this data or use it for advertising profiling.
This website uses cookies primarily for Google Analytics and Google Ads conversion tracking. These are standard third-party analytics and advertising cookies. You can control cookie behaviour through your browser settings. Disabling cookies will not affect your ability to use this site, though conversion tracking for any advertising campaigns will be affected.
For privacy-related questions, requests for data access, or requests to have your information removed, please use our contact form and include "Privacy Request" in your message. We will respond within 10 business days.
ClickWorks is a product of ClickStarters, operating in Ontario, Canada, subject to PIPEDA and applicable Ontario law.
If you’re evaluating ClickWorks and have questions about how we handle your customers’ data, we’re an open book. Contact us any time.
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